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Lux Industries was set up in 1957 and eventually over the years it became the most preferred innerwear brand in India for every household. The company is invested in making knitted apparel including hosiery.
It’s brands include Lux cozi, Lux venus, Lux classic, Lux touch, Lux Inferno, Lux cottswool, Lux karishma and many more. The company’s manufacturing unit is in West Bengal which is exported all over the world. The mission of the company is to become the best Indian hosiery companies globally and become sustainability developed.
Mergers and Acquisitions
Lux Industries Limited is privately held and was set up in 1957 by the late Girdhari Lal Ji Todi. Lux industries acquired J.M.Hosiery & Co. Limited and Ebell Fashions Private Limited in 2018, later they entered into a scheme of merger. Later in 2021, J.M.Hosiery & Co. Limited and Ebell Fashions Private Limited were fully acquired by Lux Industries.
Services
The company has a expansive range of products which they offer to their clients :
1) Innerwear
2) Premium Innerwear
3) Winter Wear
4) Leggings
5)Hosiery Garments
Milestones
Among the various milestones acquired by the company some of them are:
In 2019, Lux industries launched the One8 brand, Luxnitro and brought Kartik Aryan the brand ambassador of Lux Inferno and Tapsi Panu for Lyra.
In 2018, Lux invited distributors’ in the hosiery textiles industry (950+ distributors) for the largest ever conference in the area.
In 2014, Zee Cine Awards, the world’s biggest Viewer’s Choice Awards,was watched by various people around the world in 168 countries.Lux Cozi became title sponsor of the award show.
Awards
Some of the awards won the company are:
In 2019, Lux industries limited won India’s most admired brands and leaders, Asia’s most trusted brand, India’s power brand and India’s most trusted brand.
In 2018, India’s best brand of the year award was won by the company.
In 2016, Asia’s greatest brand was bagged in.
In 2014- 15 the company won the master brand award.
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